regression
This topic currently groups 2 published articles across 2 issues.
Markdown policies for optimizing revenue, towards optimal pricing in retail
Rudi Meijer • Michael Pieffers • Sandjai Bhulai
Volume 08 Issue 1 · 02 Jun 2014
Due to inadequate initial allocation of supply, retail organizations are usually confronted with markdowns during a sales season. In this article the apparent paradox between the traditional Law of Demand and retailing…
Empirical study of customer retention strategies of small retail shoppers
Rupali Pramaik • Shakti Prakash • Gyan Prakash
Volume 04 Issue 2 · 24 Feb 2012
Indian retailing is one of the largest fragmented and the least organized industries. The knocks of the organized retailers have posed threats to the existence of unorganized small retail shoppers. A study with its obje…