Saudi Arabia
This topic currently groups 3 published articles across 3 issues.
Socio Cultural Influences on Online Shopping Behaviour
Zaid Ahmad Ansari
Volume 13 Issue 02 · 07 Dec 2018
Purpose: The study had been carried out with the aim to find out the influence of Customers;’ Socio Cultural Factors on their Online Shopping Behaviour. The findings of the study…
Mobile advertising and its impact on message acceptance and purchase Intention
Mohammed Saleh Salem • Sulaiman Althuwaini • Sufyan Habib
Volume 12 Issue 3 · 20 Apr 2018
Advertising is experiencing rapid technological changes that have led to digitalization of media, consequently resulting in the emergence of new media types, such a…
Tourism development in Saudi Arabia
Nadia Yusuf
Volume 08 Issue 2 · 02 Jun 2014
Middle-East is the most undeveloped region in terms of tourist destinations in the world. Many economists believe that the situation is bound to change with Saudi Arabia taking the lead. Saudi Arabia is one of the count…